Introducing Our Improved Packaging ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏ ͏
Hi there! 18 months ago, we started down the long path toward launching more sustainable packaging. I'm beyond thrilled to finally introduce it to the world! Here's what changed: Post-Consumer Recycled Material♻️ All our bottles are now made with post-consumer recycled plastic (PCR). The amount of PCR ranges from 30% (Rewind, Soft Touch) all the way up to 100% (Velvet Cleansing Milk, Fortify). Using PCR means concrete reductions in the amount of plastic generated. We can't know for sure that a consumer will recycle a bottle, or that the recycling center will process that bottle, or that a manufacturing facility will ever turn that bottle into something new. But by using PCR, we know for sure that our bottles are creating 30-100% less new plastic – and that we're preventing that much plastic from ending up in a landfill. Reduced Plastic Weight🧴 Our bottles are lighter, leaner, and use less resources to make. Our airless bottles are 38% lighter than our old ones, which means a correlated reduction in the amount of new plastic used. Plus, the lighter a bottle is, the lower its resource footprint: transportation plays a huge role in a bottle's carbon use, and the heavier a bottle is, the more fossil fuels are required to transport it around the world. (That's why we didn't use glass - it's astronomically heavier than plastic and so is not typically the sustainable option when it comes to cosmetics.) Compostable Boxes📦 The box that each bottle comes in is 100% recyclable, and, since the inks are vegetable-based, it's also 100% compostable. Other Changes: New Names, New Sizes🌟 Our bestseller got a new name (with the same beloved formula): Liquid Gold is now Lipid Gold. There are a dozen skincare products out there named Liquid Gold, but our Lipid Gold is one-of-a-kind. The name now reflects the three key lipids that reinforce and strengthen your moisture barrier: ceramides, cholesterol, and fatty acids. Three of our products also changed sizes slightly: - Rewind is now 40ml instead of 30ml (33% more product for the same price!)
- Soft Touch AHA is now 40ml instead of 50ml - customer feedback told us that it was difficult to use up the full 50ml before it expired
- Lipid Gold now comes in 50ml and 100ml options - these are the industry standard bottle sizes for moisturizers, and in order to take advantage of the most sustainable bottle options, we had to change to this standardized size
When we recently raised prices for the first time in 3 years, we didn't raise the prices for Soft Touch AHA or Lipid Gold, since we knew this size change was coming. The size change instead of a price raise ends up fitting with the small increase in cost across the board. Alli Founder & Formulator | | | | |
We believe in effective skincare formulated with all skin types in mind. Products and formulas that are obsessively researched and backed by hard science. That's why we share new ideas and products, what's going on behind the scenes at Stratia, and expert advice on skincare from our founder, Alli and the rest of our team to help improve your routine. If you're not interested in skincare with only the essentials and no unnecessary ingredients, you can update your email preferences or Unsubscribe here any time you want. We're committed to being open and honest to our community. Send us any questions or concerns at info@stratiaskin.com Stratia Inc. 356 S Mission Rd Los Angeles, California 90033 | | | | |
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